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Eden Hotel Wolff logo

Eden Hotel Wolff generates over €43K in direct bookings and +23% conversion in 6 months

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Eden Hotel Wolff photo

 

Campaign Results

Time period: 6 months

 

€43K+

in direct booking revenue

23%

conversion uplift by personalizing the customer journey

35

future stays worth over
€14K in direct bookings

Like many independent hotels, the Eden Hotel Wolff has a small team with a lot of responsibilities. 

This busy team turned to Sojern’s commission-based advertising solution in May 2018 in order to get more direct bookings, without adding another thing to their to-do list. To further boost their campaign results, Eden Hotel Wolff started using THN’s website conversion and personalization tools in December 2019.

The Solution

Sojern finds people who are looking to travel to Munich, but who may not know the Eden Hotel Wolff, and then reaches these people with online Display adverts on behalf of the hotel, with messaging about this special property. 

Once the traffic lands on the website, THN’s tools are displayed to enhance the user’s website experience and generate a direct booking.

The Tools

Reviews Summary

Looking to reassure potential guests arriving on the homepage, the hotel included THN’s Reviews Summary which highlights the brand’s positive ratings on the main OTAs and review sites.

Exit Intent

With the aim of persuading abandoning visitors to stay on the website, the brand displayed an Exit message to users about to leave the booking engine.

 

Read on to discover which other THN tools were activated on Eden Hotel Wolff’s website with the aim to enhance the website experience for users and ultimately boost direct reservations:

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Reassure potential guests with Reviews Summary-1Reassure potential guests with Reviews Summary

 

Exit intent Wolff

Persuade abandoning visitors to stay on your website with Exit Intent

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