Hotel website → CRM system
Using THN’s Saved Search, Email Capture and Form Builder features, collect valuable information on your website to turn anonymous users into potential guests. The data is delivered seamlessly from your website to your CRM via the API connection.
CRM system → Hotel website
Connect your hotel website with your CRM system to utilize guest profile data such as age, interests, membership level, and booking history to apply advanced targeted rules. You'll be able to provide a truly personalized online experience that increases direct conversions.
Here are some ways you can leverage guest data in your CRM to enhance the website experience for each user:
Sounds interesting? Request your live demo today and discover how you can boost your direct revenue by integrating your hotel website with your CRM system.