Supercharge your direct

bookings with The Hotels Network

A standard website is exactly the same for everyone yet every guest is different. Personalize the user experience, tailoring messages and offers to each individual to boost conversion rates.

Through the partnership between Profitroom and The Hotels Network (Voted #1 Direct Booking Tool for 2024 by Hotel Tech Report) you will have all the insights and digital tools you need to attract, engage and convert visitors throughout the online booking journey and grow your direct channel.

Set it in action! 

Talk to an expert 

Join a worldwide network of + 20.000 hotels who already rely on The Hotels Network.

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Trusted by

PHR logo

Magda Zdybel

"THN offers the perfect tool to engage and connect more closely with future guests. Being able to offer visitors the information they need at each point of the booking process has helped us significantly improve our conversion results."

Magda Zdybel - Marketing & Revenue Manager


Discover The Hotels Network





The world's first and only analytics platform for hotels to benchmark their website performance in real-time with market and competitors to find opportunities for growth:

  • Identify weaknesses and optimization potential for your website and booking engine performance

  • Keep pace with the competitors and market

  • Make better decisions using real-time data and automated recommendations

And the best part, it's free!


BD dashboard



The most powerful personalization platform for hotel websites in the market:

  • Extensive template library for a perfect look & feel of all display tools, both in pop-up and inline formats

  • 40+ targeting options and triggers for precise campaign delivery

  • Real-time price comparison tool with integrated price matching in case of disparities

  • Integrated A/B testing and live dashboards for ongoing campaign optimization

Personalization results





The ultimate direct booking incentive that differentiates you from OTAs and competitors:

  • Provides guests with comprehensive travel assistance insurance throughout their entire stay

  • Flexible issuance based on guest segments possible  (e.g. only for international guests)

  • Marketed as included direct booking perk, serving as a strong lever for increasing conversion

SafeDirect results



Benefits of joining THN


>10X Return on Investment


Seamless integration with Profitroom


Extremely fast installation


Ongoing support: from set-up to optimization

Request live demo now

Have a personal conversation with our experts to see what options you have and what tools you can specifically use to increase conversions and user engagement.

Discover how other hotels make the best out of our products

Sentido hotel
Penta Hotels RR
Canary Island hotel


Read about how SENTIDO Hotels boosted their website conversion by 143% through leveraging BenchDirect data.

Read Story >

Penta Hotels

Discover how they increased their direct bookings and the full 6-step process of testing, onboarding and on-going optimization.

Read Story >

Canary Island hotels

See how they increased their direct sales by 22% in just 1 month by offering travel assistance insurance.

Read Story >